eBilling and eStatements: What are your paperless options for 2013?
When it comes to electronic delivery of documents to your consumers and business customers, you have three choices: build your own self-serve portal (and mobile website or app), use a third party consolidator, or deliver them via email.Let's examine the pros and cons of each:
Option 1: Internet Banking/Biller Direct website:
Definition: A self-serve website that is run by a Biller or Bank
that typically offers document presentment, payment and other customer
service functions.
Option 2: Consolidator portal:
Definition: A third party provider that undertakes to consolidate numerous bills, statements and other electronic documents into a single central location, so users can enjoy the convenience of accessing all these documents via a unified website.Option 3: Electronic document delivery via email:
Definition: The delivery of electronic documents as email attachments.So what is your plan?
We suggest you re-examine your goals and objectives carefully and ask the following questions:- Is your current offering going to bring you the paper suppression numbers you need in 2013 and 2014?
- If you add another channel, will it help you achieve these numbers?
- Have you asked the 70%+ of customers still getting paper what electronic option they prefer?
- Are you geared for the smartphone growth explosion?
More important than what to do, is which to do first, (If you already have Internet Banking or a self-serve portal then it makes this decision much easier).
After 5 to 7 years of lackluster paper suppression results, isn't it time you did something different?
My challenge to you: What's it going to take to get your company to 60% paper suppression?
Garin Toren
striata.com
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